Last month we escaped the Great British chills and boarded a plane to South Africa to spread the LVBT love as we captured our latest collections on an action-packed photo shoot.
Taking full advantage of the natural beauty on offer, the trip was an opportunity for local girl and LVBT founder Taryn to make the most of an endless supply of incredible scenery. We landed at Bakoven beach, one of Cape Town’s hidden gems.
Inspired by the organic beauty of our surroundings the shoot focused on the principles of individuality and natural radiance, principles that define LVBT. With brands sourced from all around the world, we provide plenty of options for pieces across a range of different styles - we set out to capture images that offer you inspiration and guidance so you to can embrace your own beauty.
Keeping it close to Taryn’s heart and standing by her principles of everything being Loved by Taryn, she decided to take part in the campaign to demonstrate her passion for what LVBT is all about.
Natural beauty isn’t about following the crowd or the latest fashion trends to become someone you're not; instead it’s all about embracing who you are, styling yourself however you want and becoming your own style ambassador.
Our gorgeous shoot location was the perfect place to provide inspiration for people to embrace being their own kind of beautiful, so it was ideal to get our core message across. It’s important to us that you, our customers, understand what we’re about and what sets us apart from other jewellery and accessories retailers.
We had a perfect day that was full of love, laughter, fun and positive vibes and we can’t wait to share some of the final imagery over the next few months.
Our models were Taryn Courland-Bergman, Rosanne Gezelius and Jocelyn Hui, we worked with photographer Hazel Mathias and our makeup artist was Marle Boltman.